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CARMet Case Study 02: Farm to Feed

Benjamin Mazzotta

May 24, 2024

Impact Investment in Resilient Agriculture by Rescuing Imperfect Produce

Farm to Feed addresses climate adaptation and resilience for smallholder farmers in Kenya by rescuing unsaleable produce. Most food produced by smallholder farmers is sold into national value chains; however, a sizable portion is typically wasted because it is imperfect. Farm to Feed rescues what would otherwise be wasted, purchasing it at a discounted price and ensuring it reaches a consumer. 


Farm to Feed reports its impact on climate resilience by considering the imperfect produce as an economic good (value of food sold), as a source of greenhouse gas emissions (CO2e due to decomposing food waste), and a source of nutrition (total tonnage and tonnage of imperfect and surplus produce retained for human consumption). All three of these aspects relate to climate change via both mitigation and resilience benefits. These metrics on economic and social impacts illustrate how the business is advancing climate resilience for smallholder farmers in Kenya, using data collection approaches that are feasible and scalable for a dynamic startup.


Learn more in our Case Study



Rosita Najmi, Head Global Social Innovation, PayPal

“At PayPal, we believe in the potential of digital finance to enable disadvantaged communities and populations build climate resilience and thrive in the global net-zero economy. We look forward to ongoing collaboration with our CIFAR Alliance partners to enable responsible technological and inclusive financial innovations that create economic opportunity for climate-vulnerable populations around the world.”
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